Basno Privacy Policy



This Privacy Policy describes the policies and procedures of Basno, Inc. (“Basno”, “we” or “us”) on the collection, use and disclosure of your information on the www.basno.com (the “Site”) and the services, applications, and other features or functionality available on or through the Basno website (collectively, the “Service”). Basno receives information about you from various sources, including through your user account/profile with Basno, your use of the Service, and from various third party websites and other services. When you use any of the Service, you are consenting to the collection, transfer, manipulation, storage, disclosure and other uses of your information as described in this Privacy Policy.

What Does This Privacy Policy Cover?

This Privacy Policy covers Basno’s treatment of personally identifiable information (“Personal Information”) that Basno gathers when you are accessing the Service. This Privacy Policy also covers Basno’s treatment of any Personal Information that Basno’s business partners share with Basno or Basno shares with its business partners.

This Privacy Policy does not apply to the practices of third parties that Basno does not own or control, including but not limited to any other sites, services and applications, including Facebook, LinkedIn, Google and Twitter (“Third Party Services”) that you elect to access through the Service, or to individuals that Basno does not employ or manage. While we attempt to provide access only to those Third Party Services that share our respect for your privacy, we cannot take responsibility for the content or privacy policies of those Third Party Services. We encourage you to carefully review the privacy policies of any Third Party Services you access.

What Personal Information Does Basno Collect?

The information we gather from users enables us to personalize and improve our services and to allow our users to register for the Service so that they can have a profile to use the Service. In connection with certain aspects of the Service, we may request and display some personal information to other users and visitors of the Service, which allows users to identify each other. We collect the following types of information from our users. Sign-In Information Collected:When you register for the Service or sign in using a Third Party Service, you will provide Personal Information, such as your name, username, password, age, and email address. You acknowledge that this information is personal to you, and by creating an account on Basno, you allow others, including Basno, to identify you. We may use your contact information to send you information about our Services or to market to you. You may unsubscribe from certain of these messages through instructions on the Site, but certain communications, such as invitations from Badge issuers and important information regarding the Service are not subject to unsubscription. To the extent you provide Basno with personal information, you are not anonymous to us. When you access the Service through a Third Party Service, such as Facebook Connect, then Basno may receive additional information about you through that Third Party Service. In each case, we will collect and record the information you have provided. We also may be able to collect other information about you (such as gender, age, education, occupation, hobbies, interests, relationship status, zip code, etc.) from Third Party Services (like Facebook Connect) (in accordance with the terms of use of those Third Party Services), which would then also be covered by this Privacy Policy. Additional Information: You may provide us with additional information to make public, such as your location or a profile picture. You may customize your account by providing additional information such as cell phone number, permitting geotagging, or allowing the Service to access information from your contact list. If you send us an email or other message, we may keep your message, email address and contact information to respond to your request. Providing any of this additional information is purely optional. Information Collected From Third Parties: You may choose to create a data feed to/from other accounts or services that you maintain through Third Party Services, such as Facebook, LinkedIn, Google or Twitter. If you elect to link to such Third Party Services, we may collect information related to your use of that Third Party Service, such as access tokens made available by that Third Party Service, and other information that is provided to us from that Third Party Service. Third Party Services may have the ability to restrict the information that is provided to us. Information You Elect to Make Public: The Service and Third Party Services accessed through the Service are primarily designed to assist you in sharing information with the world. Most of the information that you provide to us is information that you are asking us to make public. For example, all users who claim a particular Badge can view others who have also claimed that Badge. This also includes information that you desire to post to Third Party Services, such as sharing Badges through Twitter and Facebook. Depending on your privacy settings on such Third Party Services, this information may be provided to the public at large or only to those that you have permitted to access such information through the applicable Third Party Services. Any information that you publicly transmit may be instantly and broadly disseminated. Financial Information We do not currently collect financial information, such as your payment method (e.g., valid credit card number, type, expiration date or other financial information) when you purchase a Badge. Rather, this information is collected and stored by our third party payment processing company (the “Payment Processor”), and use and storage of that information is governed by the Payment Processor’s applicable terms of service and privacy policy.
Notwithstanding the above, we may from time to time request and receive some of your financial information from our Payment Processor for the purposes of completing transactions you have initiated through the Service, protecting against or identify possible fraudulent transactions, and otherwise as needed to manage our business. Third Party Services: As mentioned above, Basno allows you to register for the Service through Third Party Services and to access your accounts with Third Party Services through the Service. Any information that you elect to distribute through any of these services by using the Service is instantly provided to such Third Party Services and after leaving the Basno servers becomes accessible by such Third Party Services. Therefore, in addition to reviewing this Privacy Policy, you should also review the privacy policies of the Third Party Services that you access through the Service. You should review the Terms of Service and Privacy Policies of any Third Party Service providers, which presently include (but may not be limited to), Facebook, Twitter, Google and LinkedIn. Personal Information Collected Automatically: Email Communications:We may receive a confirmation when you open an email from us if your computer supports this type of program. We use this confirmation to help us make emails more interesting and helpful and improve our service. If you do not want to receive email or other mail from us, please indicate your preference during the registration process, by making a modification on your account settings page. What About Cookies?

Sharing of Your Personal Information Using the Service

The Service is designed to help you share information. This not only includes the information that you provide directly to Basno, but also information that you broadcast to Third Party Services using the Service. You can control your information through your privacy settings accessible through the ‘settings’ tab once you’re logged into the Service.

Please remember that if you choose to provide personal information using certain features of the Service, then that information is governed by the privacy settings of those particular features and, unless selected otherwise, may be available to the wider Basno community or may be published on the Basno website, which is subject to indexing by third party search engines. Individuals reading this information may use or disclose it to other individuals or entities without our control and without your knowledge. Therefore, we urge you to think carefully about including any specific information you may deem private in user-inputted content that you create in the Service.

As discussed above, the Service allows you to connect with certain Third Party Services (e.g., Twitter, Facebook and other similar services). When you broadcast information to such Third Party Services, such information is no longer under the control of Basno and is subject to the terms of use and privacy policies of such third parties.

Will Basno Share Any of the Information It Receives?

Personal Information about our users is an integral part of our business. We neither rent nor sell your Personal Information to anyone. We may share your Personal Information only as described below.

Is Personal Information About Me Secure?

Your Basno account Personal Information is protected by a password for your privacy and security. You need to prevent unauthorized access to your account and Personal Information by selecting and protecting your password appropriately and limiting access to your computer and browser by signing off after you have finished accessing your account.

Basno endeavors to protect user information to ensure that user account information is kept private, however, Basno cannot guarantee the security of user account information. Unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of user information at any time.

The Service may contain links to other websites. Basno is not responsible for the privacy policies and/or practices on other websites. When linking to another website you should read the privacy policy stated on that website. This Privacy Policy only governs information collected on the Service.

What Personal Information can I access?

You can change or access your Personal Information directly through the Service or for information maintained by Third Party Services, through that Third Party Service, such as Facebook Connect.

Deleting Your Account

If you terminate your account, your profile, including any Badges, will be removed from the Site and deleted from Basno’s servers. Because of the way we maintain Basno, such deletion may not be immediate, and residual copies of your profile information or posts may remain on backup media. Even after your account is terminated, Basno may retain and use certain data contributed by you and certain demographic data about you, indefinitely.

What Choices Do I Have?

Changes to this Privacy Policy

Basno may amend this Privacy Policy from time to time. Use of information we collect now is subject to the Privacy Policy in effect at the time such information is used. If we make changes in the way we use Personal Information, we will notify you by posting an announcement on our Service or sending you an email. Users are bound by any changes to the Privacy Policy when he or she uses the Service after such changes have been first posted.

Questions or Concerns If you have any questions or concerns regarding privacy using the Service, please send us a detailed message to: privacy@basno.com. We will make every effort to resolve your concerns. Effective Date: September 16, 2011